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GeoPoll Blog

The rise of Facebook groups could be a threat to Jumia’s e-commerce dominance in Africa, new poll finds

Posted by Njeri Wangari on January 16, 2018

Informal transactions through Facebook groups are threatening the success of e-commerce giants in Africa according to a recent straw poll on the impact of the Black Friday sale promotion on this fledgling industry.

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Topics: ecommerce in africa, online shopping,, Black Friday Sale

Online Shoppers in Sub-Saharan Africa still don’t trust e-commerce sites despite adoption of Black Friday

Posted by Njeri Wangari on December 20, 2016

A majority of  Sub-Saharan Africans do not trust online shopping sites, this is according to a recent GeoPoll  survey conducted in 5 African countries; Kenya, Uganda, Nigeria, South Africa and Ghana on online shopping following a Black Friday frenzy seen in Nigeria, Kenya and South Africa.

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Topics: ecommerce in africa

  

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