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GeoPoll Blog

Maura Keane

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Kenya Summer TV Station Rankings

Posted by Maura Keane on September 22, 2014

Our Audience Measurement Service collects daily data on TV and Radio ratings, and last week we shared the performance of top TV channels in Ghana. Today we are looking at the summer TV ratings for Kenya. Survey respondents are able to pick the following top stations in Kenya: Citizen, KBC, KTN, NTV, K24, QTV, KissTV, Family, and  GBS. GeoPoll also gives respondents the option to select "other" as the TV station they were watching, and manually type in a different station. 

During the month of June, Citizen was a clear choice as the favorite station for Kenyans. Citizen had 1.414 billion total views during June. KBC was the second choice with 565 million views. KBC was the only station that had rights to air the World Cup games, which contributed to their high viewership. KTN and NTV were close to tying for third with only 42 million views between the two.

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Topics: Africa, TV

Ghana Summer TV Station Rankings

Posted by Maura Keane on September 15, 2014

GeoPoll measures TV ratings daily in several African countries, and using our Audience Measurement Service we were able to track TV ratings over the summer and see how stations fared each month. Today we are looking at the summer TV ratings for Ghana. Our service collects ratings from the most popular stations in Ghana, determined by our own research and open-ended surveys: UTV, TV3, GTV, AdomTV, CineAfrik, Viasat1, JoyTV, and MetroTV.

For the month of June, TV3 was the most watched station with 687,873,625 total viewers. UTV came in a close second with 608,422,222. TV3 and GTV were the only Ghana stations that had rights to air the World Cup, explaining the high ratings

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Topics: Africa, TV

The Growth of Technology Innovation in Africa

Posted by Maura Keane on September 4, 2014

Last month, over 40 Heads of State visited the United States to discuss trade and investment in Africa, as well as America’s commitment to Africa’s security. The Africa Summit brought attention to the fact that Africa is the new entrepreneurial frontier. Africa is making its way on the economic map of the world, and the opportunities for African businesses and international corporations are huge: The World Bank reported economic growth for Sub-Saharan Africa, rose from 4.7 percent in 2013 to 5.2 percent in 2014, making it one of the fastest growing economic areas in the world.

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Topics: technology

Simple Questions, Powerful Answers: Part 2

Posted by Maura Keane on August 4, 2014

Last week we posted a blog providing a brief overview of surveys we have been running in Africa daily for the past 2 months. Those surveys covered Food Security and Energy in Africa. Now we are taking a brief look at Mobile Money, Health, and Media in Africa. 

Mobile Money  

Electronic payments and mobile money are fast taking over the banking world in certain nations in Africa, so we asked respondents if they had sent or received electronic payments in the last week.  Tanzania and Kenya, where several prominent mobile money apps such as TigoPesa and M-Pesa have emerged, had the high percentages of respondents using mobile money, 39% and 32% respectively. South Africa also had 35% who said they had received or sent money electronically in the last week, whereas only 15% said the same in the Democratic Republic of Congo. 

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Topics: Health

Mobile Healthcare in the World

Posted by Maura Keane on July 24, 2014

While at a restaurant last week, the guy sitting at the table next to me pulled out a razor flip-phone. I couldn’t believe what I was seeing. Aren’t those in museums now?

Mobile technology has come such a long way since its development in the 1970’s. In just the past decade, the advancement mobile technology has made is astonishing. In the western world, our smartphones do everything for us; schedule meetings, manage our bank accounts, check Facebook, even pay for our Starbucks. The list keeps going, and it seems there isn’t anything our phones cannot do. If our phones can do all that, shouldn’t they be able to help us with our health?

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Topics: Health

Popular World Cup Teams and Gender Trends

Posted by Maura Keane on July 8, 2014

The World Cup is down to four countries competing for the title: Brazil, Germany, Argentina and the Netherlands, and Africa has consistently tuned in to watch in astonishing numbers. Throughout the 2014 World Cup, GeoPoll’s Audience Measurement Service, which measures daily TV viewership through mobile surveys, has been running in Ghana, Nigeria, Kenya, Tanzania, and Uganda. The data we have received highlights Africa’s true love and passion for football. Below we will share some in-depth insights on team popularity, gender breakdown, and viewership in Africa compared to the US.

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Topics: Africa, World Cup

  

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