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GeoPoll Blog

The Rise of Digital Advertisement Consumption Among Youth in Sub-Saharan Africa

Posted by Njeri Wangari on October 31, 2017

Youth in Sub-Saharan Africa encounter more digital advertisements on a daily basis than any other form of advertisement. The number of Internet users and their daily usage continues to surge as audiences shift away from TV, radio and  print media, a recent GeoPoll Straw Poll finds.*

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Topics: African Youth Consumers, Digital Advertisements, Media Consumption in Africa

  

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